For the past three years, I’ve helped shape and evolve The Tavern Grill’s brand, starting with a brand refresh that introduced an updated logo, refined color palette, and custom illustrations. Since then, I’ve continued to bring the brand to life through a variety of marketing and design projects, including social media content, email campaigns, website updates, event promotions, and more. My work blends creative design with strategic marketing to create a consistent brand experience across digital platforms and in-person experiences.
Brand Identity
I refreshed The Tavern Grill’s brand identity, creating an updated logo, refined color palette, typography, and custom illustrations that reflect the brand’s personality. My goal was to create a cohesive, recognizable visual identity that feels modern, inviting, and true to the Tavern Grill experience while establishing a consistent look across marketing materials, digital platforms, and restaurant locations.
Print Marketing
I design print materials for The Tavern Grill that extend the brand beyond the screen and into the guest experience. From promotional flyers, table tents, and posters to direct mail, postcards, and in-restaurant signage, each piece is designed to support marketing campaigns and capture attention. By combining strong visual hierarchy, engaging imagery, and consistent branding, I create print pieces that communicate promotions clearly while maintaining a recognizable look across every touchpoint.
Digital Marketing
I design digital content for The Tavern Grill across social media, email marketing, and website platforms. From promoting new menu items and seasonal offers to highlighting events and sharing brand content, I create visuals and messaging tailored to each platform. My work brings together graphic design, photo editing, and digital marketing to keep content fresh, engaging, and consistent with the brand’s identity.
Menu Design
I designed the menus for The Tavern Grill. I made sure they balance visual appeal with functionality, making it easy for guests to explore the menu while reflecting the restaurant’s brand. From organizing menu items and pricing to selecting typography and refining layouts, I focused on creating a polished, easy-to-navigate design. Each menu brings together thoughtful composition and consistent branding to showcase the food and enhance the overall dining experience.
